Branded app
Members see your brand across intake, results, and programs.
Who it's for
Layer recurring programs onto the panel you already serve
Concierge and DPC already run on membership and trust. Wellstaq adds branded labs, longevity, and provider-evaluated programs your panel will pay for, without breaking the model you built.
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Wellstaq is a white-label clinical platform that lets concierge and dpc offer labs, telehealth, 503A Rx and supplements under their own brand, while an independent, board-certified network licensed in all 50 states owns all clinical decisions and prescribing.
Your recurring upside
See how the program compounds
Start with your core program, then stack the layers you own. Drag the member count and toggle each layer — every figure is illustrative and set by you.
$48,000/mo
$576,000/yr · estimated margin
- $250/mo
- $50/mo
- $60/mo
- $120/mo
Concierge membership = membership, visits & monitoring.
Illustrative — you set your own pricing. Not a guarantee of earnings. Figures are your recurring program revenue (membership, monitoring, labs, supplements and adjacent care), not promised drug margin. Labs and supplements pass through at wholesale; you set retail and keep the margin. Wellstaq takes 0% of your sales.
At a $250/mo program,
just 8 members
cover your entire $2,000/mo platform fee. Every member after that is your margin.
Illustrative — you set your own pricing. Not a guarantee of earnings.
A proven model
Build the Function Health, Ro & Hims of concierge and dpc — and own it
Function Health, Ro & Hims turned telehealth and recurring prescriptions into billion-dollar brands. You get that same model — plus blood labs, genetic reports and a branded supplement line they don't bundle — under your own name, with an independent 50-state network owning all clinical care.
How Function Health, Ro & Hims scaled
- Online telehealth visits at scale
- Recurring prescription subscriptions
- Branded supplements and monthly memberships
Billion-dollar brands — built on years of venture capital.
Your version
The same playbook — plus more, and you own it
- Everything they have — telehealth, 503A Rx, supplements, memberships
- + blood labs and genetic reports
- + your brand, your patients, your data
- + you keep the margin — they answer to investors
Launch in weeks, for a flat fee — no raise required.
How it works for you
-
01
Offer programs to your existing panel
Introduce branded labs and longevity programs to members who already trust you.
-
02
Members intake to the network
Members intake under your brand; an independent provider licensed in their state evaluates and owns prescribing.
-
03
You set retail on what you can
Labs and supplements come in at wholesale; you set retail and keep the margin while Wellstaq takes 0% of sales.
Membership-native economics
You already have a recurring relationship with your panel, which is exactly the model these programs reward. A flat platform fee plus wholesale goods means each program you add improves your unit economics rather than adding overhead. The clinical work and prescribing stay with the licensed network, so your time stays focused on the relationship.
$0 taken by Wellstaq from your sales
What members get under your brand
Advanced labs
Quest, LabCorp, and CLIA panels priced by you.
Longevity programs
Provider-evaluated longevity options layered onto your panel.
Provider network
Board-certified providers licensed in all 50 states own evaluation and prescribing.
Three paths — and why partners pick Wellstaq
You're really choosing between sending patients to someone else's brand, building it all yourself, or owning the model on Wellstaq.
Refer out to Function Health, Ro & Hims
- You lose the patient to their brand
- $0 recurring revenue to you
- They own the relationship and the data
- Concierge and dpc only — nothing else
Build it yourself
- $150K–$500K upfront, 12+ months
- You carry the clinical liability
- You vet compounders and track 50-state rules
- You build labs, pharmacy, app and supplements
Build it on Wellstaq
- Patients stay under your brand
- Recurring revenue you keep — flat $2,000/mo, live in weeks
- An independent 50-state network owns clinical + prescribing
- Labs, genetics, telehealth, 503A Rx and supplements — not just concierge and dpc
- You set retail and keep the margin; Wellstaq takes 0% of your sales
How the economics work
One flat fee. Everything else at wholesale.
$2,000/mo flat platform fee — the only cut we take. Blood labs, telehealth and supplements pass through at true wholesale cost; you set retail and keep the margin. Wellstaq takes 0% of your sales.
Programs that fit
Frequently asked questions
Does this conflict with my membership model?
No. The platform is a flat monthly fee, which fits a membership business. You add programs on top of the panel you already have.
Who handles prescribing for my members?
An independent board-certified network licensed in all 50 states evaluates members and owns all prescribing. You and Wellstaq never prescribe.
Add programs your panel already wants
A flat $2,000/mo, wholesale pass-through, and 0% of your sales. Get on the list before spots open.
$0 to start$0 until you're liveno cardcancel anytime
Wellstaq provides technology and brand infrastructure. All clinical decisions, evaluations and prescribing are made by an independent, board-certified provider network licensed in all 50 states. Wellstaq and its partners make no diagnosis, treatment, efficacy or outcome claims; nothing here is medical advice.