Branded patient app
A single, named home for results, messaging, refills, and supplement orders.
Outcomes
Keep patients in-house, not on someone else's app
When patients go direct to a national brand, you lose the relationship and every future order. A branded app, unified labs and genetic data, and ongoing care keep them inside your experience for years.
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Wellstaq is a white-label clinical platform that lets retention and ltv offer labs, telehealth, 503A Rx and supplements under their own brand, while an independent, board-certified network licensed in all 50 states owns all clinical decisions and prescribing.
Your recurring upside
See how the program compounds
Start with your core program, then stack the layers you own. Drag the member count and toggle each layer — every figure is illustrative and set by you.
$32,900/mo
$394,800/yr · estimated margin
- $99/mo
- $50/mo
- $60/mo
- $120/mo
Your core membership program = membership, visits & monitoring.
Illustrative — you set your own pricing. Not a guarantee of earnings. Figures are your recurring program revenue (membership, monitoring, labs, supplements and adjacent care), not promised drug margin. Labs and supplements pass through at wholesale; you set retail and keep the margin. Wellstaq takes 0% of your sales.
At a $99/mo program,
just 21 members
cover your entire $2,000/mo platform fee. Every member after that is your margin.
Illustrative — you set your own pricing. Not a guarantee of earnings.
A proven model
Build the Ro and Hims of retention and ltv — and own it
Ro and Hims turned telehealth and recurring prescriptions into billion-dollar brands. You get that same model — plus blood labs, genetic reports and a branded supplement line they don't bundle — under your own name, with an independent 50-state network owning all clinical care.
How Ro and Hims scaled
- Online telehealth visits at scale
- Recurring prescription subscriptions
- Branded supplements and monthly memberships
Billion-dollar brands — built on years of venture capital.
Your version
The same playbook — plus more, and you own it
- Everything they have — telehealth, 503A Rx, supplements, memberships
- + blood labs and genetic reports
- + your brand, your patients, your data
- + you keep the margin — they answer to investors
Launch in weeks, for a flat fee — no raise required.
The leak you can't see on the books
Every patient who fills a prescription or buys supplements through a national brand is lifetime value walking out the door. Brands like Hims and Ro win because they own the app, the data, and the refill. Wellstaq hands that same stickiness to you, under your name. Figures here illustrate the model and are not a promise of income.
6 layers of owned, branded touchpoints
How patients stay
-
01
Give them one branded home
Labs, genetic reports, telehealth, and refills all live in a single app that carries your brand.
-
02
Unify the data
Blood and genetic results sit together, so each visit builds on the last and the relationship deepens over time.
-
03
Make returning the easy path
Refills and follow-ups are prescribed by the independent network and surfaced in-app, so there is no reason to go elsewhere.
What makes it sticky
Unified health data
Blood panels and genetic reports together in one longitudinal view.
Continuity of care
Ongoing telehealth and refills managed by the independent, board-certified network.
Three paths — and why partners pick Wellstaq
You're really choosing between sending patients to someone else's brand, building it all yourself, or owning the model on Wellstaq.
Refer out to Function Health, Ro & Hims
- You lose the patient to their brand
- $0 recurring revenue to you
- They own the relationship and the data
- Retention and ltv only — nothing else
Build it yourself
- $150K–$500K upfront, 12+ months
- You carry the clinical liability
- You vet compounders and track 50-state rules
- You build labs, pharmacy, app and supplements
Build it on Wellstaq
- Patients stay under your brand
- Recurring revenue you keep — flat $2,000/mo, live in weeks
- An independent 50-state network owns clinical + prescribing
- Labs, genetics, telehealth, 503A Rx and supplements — not just retention and ltv
- You set retail and keep the margin; Wellstaq takes 0% of your sales
How the economics work
One flat fee. Everything else at wholesale.
$2,000/mo flat platform fee — the only cut we take. Blood labs, telehealth and supplements pass through at true wholesale cost; you set retail and keep the margin. Wellstaq takes 0% of your sales.
Keep going
Frequently asked questions
How is this different from sending patients to a national brand?
A national brand owns the app, the data, and the patient. Here the app, brand, and ongoing relationship are yours, while the independent network handles all clinical decisions.
Does the patient know it is Wellstaq?
No. The portal, app, and supplement line all carry your brand. Wellstaq is the infrastructure behind it.
Own the relationship for the long haul
A flat $2,000/mo, wholesale pass-through, and 0% of your sales. Get on the list before spots open.
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Wellstaq provides technology and brand infrastructure. All clinical decisions, evaluations and prescribing are made by an independent, board-certified provider network licensed in all 50 states. Wellstaq and its partners make no diagnosis, treatment, efficacy or outcome claims; nothing here is medical advice.