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How it works

From kickoff to your own health company in about 30 days

You bring the brand and the audience. We bring the clinical infrastructure — labs, a board-certified network licensed in all 50 states, and the software — built out in your identity and ready to take orders nationwide.

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From kickoff to launch

Your branded health company, live in about 30 days

  1. 1 Days 1–5

    Kickoff & brand intake

    Share your brand, logo and the prices you want to set. We map your catalog and configure your network.

  2. 2 Days 6–16

    Branded build

    Your portal, app and command center are built out in your identity, wired to labs, telehealth and 503A compounding.

  3. 3 Days 17–25

    Review & dry run

    You walk the full experience, place test orders, and approve pricing across every revenue layer.

  4. 4 Days 26–30

    Go live

    Your brand opens to your audience. You set retail and keep the margin from day one — our only fee is a flat $2,000/mo.

About 30 days from kickoff to launch on average — some builds take longer depending on customizations and integrations.

The revenue stack

Six owned layers. Your brand, your prices.

One platform, six recurring revenue layers — all under your brand. Labs, telehealth and supplements pass through at wholesale; you set retail and keep the margin.

  1. 01 Blood panels Quest and LabCorp at wholesale — you set retail. Current-state biomarkers your members can track over time. Your margin
  2. 02 Genetic pathway report A one-time DNA test that maps variants to pathways — an educational long-term roadmap to discuss with a licensed provider. Not a prescription. Your margin
  3. 03 Unified health data Blood and DNA brought together in your branded app — the engine that ties the whole experience to your brand. Your brand
  4. 04 Telehealth consults Phone and video visits with the board-certified network at wholesale. You set retail. Your margin
  5. 05 503A products & Rx Provider-recommended off labs and pathways, prescribed and compounded by the independent 503A network. Recurring or one-off. Provider-prescribed
  6. 06 Supplement line Your own branded supplement line, built on our supplement infrastructure. Your margin
Wellstaq 0%

One flat $2,000/mo platform fee — the only cut we take. Wellstaq makes 0% on your sales.

Your alternatives

Build it yourself, go direct, or launch on Wellstaq

Build it yourself

~$80K+ 6–12 months to live

Stand up labs, telehealth, compounding, an app and a command center — then maintain all of it.

Go direct

~3× the cost Months of contracts to live

Negotiate every vendor yourself, still build the brand layer, and give up margin on the way.

Recommended

Wellstaq

$2,000/mo flat ~30 days to live

Branded portal, app and command center included. Flat fee, no per-member or per-transaction cuts.

Spots are limited at launch

Own the health brand your audience already trusts you for.

Branded portal, app and command center. The full clinical stack. A flat $2K/mo and 0% of your sales. Get on the list before spots open.

Join the waitlist See pricing