Hormone lab panels
Quest and LabCorp draws at wholesale; you set retail and keep the margin.
Programs
Lab-driven men's hormone therapy, branded to you
This is one of the stickiest recurring categories in the space because it runs on regular labs and provider oversight. Offer it under your name while the clinical work stays with the network.
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WellStaq is a white-label telehealth platform that lets men's hormone therapy connect bloodwork, licensed doctor consultations, eligible 503A pharmacy services, and optional supplements under their own brand. Independent clinicians control care; compounded drugs are not FDA-approved.
A recognizable model. Your own brand.
Build the Ro and Hims of men's hormone therapy — and own it
Think Function Health-style lab memberships and Hims-style access to care, brought together under your own brand. Start with bloodwork, connect members with a licensed doctor, then support appropriate next steps. These are business-model references, not affiliations; services and results differ.
The model members recognize
- Online telehealth visits at scale
- Provider-guided follow-up when appropriate
- Branded supplements and monthly memberships
Familiar access to care, with transparent clinical roles.
Your version
Bloodwork first. Your brand throughout.
- White-label telehealth and eligible 503A pharmacy pathways
- + blood labs and genetic reports
- + your brand and connected member experience
- + optional supplements and your own coaching
Launch in weeks, for a flat fee — no raise required.
Recurring by design, owned by providers
Men's hormone optimization keeps members engaged because it is built on periodic bloodwork and provider follow-up, not a one-and-done purchase. Wellstaq gives you the branded labs, app, and consult experience while an independent, board-certified network licensed in all 50 states owns the evaluation and any prescribing. Commercial pricing and clinical billing follow separate lawful arrangements; the platform is a flat $997/mo, wholesale pass-through, zero percent of your sales.
14 pathways available in the genetic report layer
What ships with the program
Independent provider network
Licensed clinicians in all 50 states owning all evaluation and prescribing.
Telehealth consults
Clinical fees and pharmacy charges follow separate lawful billing arrangements; any management fees require state-specific review. WellStaq does not promise prescription commissions.
Branded member app
Trends, results, and follow-up scheduling under your brand.
Recurring follow-up labs
Scheduled re-draws so providers can keep oversight current.
How the program runs
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01
Baseline labs
Members complete branded intake and a Quest or LabCorp draw to establish a baseline.
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02
Provider evaluation
A licensed provider reviews the labs and history and owns any treatment and prescribing decision.
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03
Ongoing monitoring
Follow-up labs and consults run on a cadence the provider sets, all surfaced in your app.
0%
clinical liability carried by you
The network holds the licenses, makes the calls, and handles PHI. You own the brand and develop lawful products and services; clinical billing remains separate and your business retains its own obligations.
Three paths — and why partners pick Wellstaq
You're really choosing between sending patients to someone else's brand, building it all yourself, or owning the model on Wellstaq.
Refer out to Function Health, Ro & Hims
- You lose the patient to their brand
- $0 recurring revenue to you
- The member experience carries their brand
- Services and availability vary by provider
Build it yourself
- Build and maintain your own technology
- Arrange clinical, privacy, and legal support
- You vet compounders and track 50-state rules
- You build labs, pharmacy, app and supplements
Build it on Wellstaq
- Patients stay under your brand
- Recurring revenue you keep — flat $997/mo, live in weeks
- An independent 50-state network owns clinical + prescribing
- Labs, genetics, telehealth, 503A Rx and supplements — not just men's hormone therapy
- Earn from lawful products and nonclinical services; clinical billing stays separate
How the economics work
One platform fee. Build value beyond the test.
Standard $997/mo. First 100 Early Adopters: $297/mo with a lifetime price lock. Save $700/month — $8,400 every year on platform access. Lead with bloodwork, connect members with licensed telehealth and eligible 503A pharmacy services, and offer optional supplements, your own qualified coaching, and memberships. WellStaq takes 0% of your sales. Lab, clinical, pharmacy, product, and operating costs are separate; clinical fees and any management arrangements must follow applicable rules. No prescription commissions or earnings are promised.
Where this fits
Frequently asked questions
Why is this such a sticky category?
It runs on recurring labs and provider follow-up, so members stay engaged over time. The relationship is yours; the clinical decisions belong to the network.
Do we set the lab pricing?
Yes. Labs pass through at wholesale and you set retail, keeping that margin. Prescribing decisions and any related pricing stay with the independent providers.
Run a lab-driven hormone program under your name
Save $700/month — $8,400/year. The first 100 Early Adopters to sign up get $297/mo locked in for life, instead of standard $997/mo. Join the free waitlist for your invitation when enrollment opens.
$0 to start$0 until you're liveno cardcancel anytime
WellStaq provides white-label telehealth technology and brand infrastructure, not medical care. Independent licensed providers make clinical and prescribing decisions. Eligible 503A pharmacy services require a valid patient-specific prescription and compliance with applicable requirements; availability varies. Compounded drugs are not FDA-approved. Provider and pharmacy identities remain disclosed. Health data is used only for permitted purposes with required safeguards and authorizations. Billing, marketing, privacy, and management arrangements need state-specific legal review. No health or earnings outcome is guaranteed.