Build your budget in layers: platform, optional implementation, care and fulfillment, transaction costs, member support, acquisition and ongoing operations. Keep brand revenue separate from third-party billings.
Start with the commercial offer you actually have
WellStaq’s founding platform offer is $497/mo, locked in for life. First 100 founding members only. The planned regular price is $3,000/mo, a $2,503 monthly difference. Setup scope and all subscription terms are confirmed before paid enrollment.
Free waitlist signup; final scope, pricing and terms are confirmed in your agreement. Free early access does not reserve the rate or a spot. Final eligibility, billing, cancellation and subscription terms must be available before purchase. Optional custom website and member-experience work is separately quoted.
Separate fixed and variable costs
Fixed expenses may include platform access, insurance, software and staff capacity. Variable expenses may include consultations, tests, fulfillment, shipping, processing and support that rises with membership. Your actual contracts determine the categories.
Clinical consultation costs are confirmed for your program, visit types and follow-up requirements. Lab and prescription costs require quotes. No published lab price should be inferred from the platform fee.
Distinguish receipts from retained revenue
A customer may pay several entities during a connected journey. Money billed by an independent clinician or pharmacy is not automatically revenue for the brand. If your business collects money on another party’s behalf, the accounting and contractual treatment need review.
Start a planner with nonclinical membership receipts. Show external patient-care billings separately. Only include compensation the brand is actually entitled to receive under an appropriate agreement.
Model contribution before calling it profit
Subtract the entered service costs, processing, member support and acquisition spending from brand receipts. Then account for fixed operating expenses. A positive gross number is not necessarily profit, and missing costs can create a misleading result.
Test lower member counts, higher cancellation, slower acquisition and support overruns. A scenario is a planning calculation—not an earnings forecast, typical result or guarantee.
Ask for a written cost schedule
Before enrollment, list each charge, billing owner, trigger, frequency and cancellation rule. For implementation, include hosting, maintenance, app distribution, change requests and ownership of deliverables.
The revenue planner lets you change assumptions. Use actual quotes when available and keep unresolved costs visibly unresolved rather than replacing them with a convenient zero.
Sources & scope
Operational recommendations are WellStaq’s planning guidance. Regulatory context is drawn from the primary sources below; requirements vary by arrangement and location. Commercial and integration descriptions reflect the current early-access offer and proposed partner scope reviewed October 30, 2026.
Not medical, legal or financial advice. No earnings, treatment, approval or launch outcome is guaranteed.
Save $30,036 a year on your brand.$2,503/month saved · 83.4% off the planned $3,000/mo platform price. Your $497/mo rate is locked in for life. $0 platform setup.First 100 founding members only. Annual savings compare 12 paid months. Service costs and optional add-ons are separate.