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Who it's for

Labs, supplements, and protocols under your brand

Naturopathic care is already data-rich and personalized. Wellstaq adds branded labs, a supplement line, and provider-evaluated programs, with the licensed network handling any prescribing so scope is covered in every state.

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Wellstaq is a white-label clinical platform that lets naturopaths offer labs, telehealth, 503A Rx and supplements under their own brand, while an independent, board-certified network licensed in all 50 states owns all clinical decisions and prescribing.

Your recurring upside

See how the program compounds

Start with your core program, then stack the layers you own. Drag the member count and toggle each layer — every figure is illustrative and set by you.

$42,900/mo $514,800/yr · estimated margin
  • $199/mo
  • $50/mo
  • $60/mo
  • $120/mo

Naturopathic membership = membership, visits & monitoring.

Illustrative — you set your own pricing. Not a guarantee of earnings. Figures are your recurring program revenue (membership, monitoring, labs, supplements and adjacent care), not promised drug margin. Labs and supplements pass through at wholesale; you set retail and keep the margin. Wellstaq takes 0% of your sales.

At a $199/mo program,

just 11 members

cover your entire $2,000/mo platform fee. Every member after that is your margin.

Illustrative — you set your own pricing. Not a guarantee of earnings.

A proven model

Build the Function Health of naturopaths — and own it

Function Health turned telehealth and recurring prescriptions into billion-dollar brands. You get that same model — plus blood labs, genetic reports and a branded supplement line they don't bundle — under your own name, with an independent 50-state network owning all clinical care.

How Function Health scaled

  • Online telehealth visits at scale
  • Recurring prescription subscriptions
  • Branded supplements and monthly memberships

Billion-dollar brands — built on years of venture capital.

Your version

The same playbook — plus more, and you own it

  • Everything they have — telehealth, 503A Rx, supplements, memberships
  • + blood labs and genetic reports
  • + your brand, your patients, your data
  • + you keep the margin — they answer to investors

Launch in weeks, for a flat fee — no raise required.

A model that fits naturopathic care

Naturopathic practices already lean on comprehensive labs and individualized protocols. Wellstaq packages that into a branded experience and adds a provider network so clinical care is covered regardless of how scope varies by state. You offer branded labs and supplements, and any prescribing sits with the licensed network rather than your practice.

by state network covers Rx wherever scope varies

What you can offer under your brand

Comprehensive labs

Quest, LabCorp, and CLIA panels priced by you.

Branded supplement line

Your own supplements on shared infrastructure, priced by you.

Provider-evaluated programs

Longevity and other categories evaluated by the licensed network.

Genetic pathway report

An educational roadmap to discuss with a provider.

How it works for you

  1. 01

    Offer branded labs and supplements

    Build your protocol-driven experience under your brand.

  2. 02

    The network handles Rx

    An independent provider licensed in the patient's state evaluates and owns any prescribing, covering scope by state.

  3. 03

    You set retail and keep the margin

    Labs and supplements come in at wholesale; you set retail, Wellstaq takes 0% of sales.

Three paths — and why partners pick Wellstaq

You're really choosing between sending patients to someone else's brand, building it all yourself, or owning the model on Wellstaq.

Refer out to Function Health

  • You lose the patient to their brand
  • $0 recurring revenue to you
  • They own the relationship and the data
  • Naturopaths only — nothing else

Build it yourself

  • $150K–$500K upfront, 12+ months
  • You carry the clinical liability
  • You vet compounders and track 50-state rules
  • You build labs, pharmacy, app and supplements
Best option

Build it on Wellstaq

  • Patients stay under your brand
  • Recurring revenue you keep — flat $2,000/mo, live in weeks
  • An independent 50-state network owns clinical + prescribing
  • Labs, genetics, telehealth, 503A Rx and supplements — not just naturopaths
  • You set retail and keep the margin; Wellstaq takes 0% of your sales

How the economics work

One flat fee. Everything else at wholesale.

$2,000/mo flat platform fee — the only cut we take. Blood labs, telehealth and supplements pass through at true wholesale cost; you set retail and keep the margin. Wellstaq takes 0% of your sales.

Frequently asked questions

What if prescribing is outside my scope in my state?

The independent licensed network owns all prescribing, so clinical care is covered regardless of how scope varies by state. You provide branded labs, supplements, and the relationship.

Is the genetic report a diagnosis?

No. It is an educational pathway report meant as a roadmap to discuss with a provider; it does not diagnose or determine which products anyone should use.

Bring your protocols under one brand

A flat $2,000/mo, wholesale pass-through, and 0% of your sales. Get on the list before spots open.

$0 to start$0 until you're liveno cardcancel anytime

Wellstaq provides technology and brand infrastructure. All clinical decisions, evaluations and prescribing are made by an independent, board-certified provider network licensed in all 50 states. Wellstaq and its partners make no diagnosis, treatment, efficacy or outcome claims; nothing here is medical advice.